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A family of products and
services for high performance selling. |
A fusion of technology, advanced learning
systems, and next-generation marketing— Excelevision revolutionizes the
way that businesses are interacting with their customers. Offering a
full range of customizable solutions the new marketing tools integrate
seamlessly into the retail environment. Just imagine the possibilities
of an interactive communications system hand-tailored to reach out and
connect with your customers.
Capitalize on customer’s veracious appetites for stimulation by
providing video screens throughout the store. Take advantage of the
customer’s love for television and its selling power. Integrate the
style and power of direct response advertising, infomercials, shopping
channel programs and “how to” TV shows with store merchandising.
Advanced digital technology now provides an avenue for the use of
television in retail merchandising efforts. By producing and displaying
short video programs that educate, entertain and sell customers,
retailers can now utilize a sales tool that will actually move product
off the shelf. Create a completely new shopping experience with a video
merchandising system that talks directly to customers, demonstrates
products, handles objections and asks for their order.
Point of Purchase Interactive (POPI):
Direct response advertising in the form of infomercials entertains,
educates and sells featured products. Video clips involve customers with
short powerful direct response ads that motivate customers to impulse
buy advertised product. These short sales ads are designed to direct
sell, cross sell and up sell. Videos can be placed in any product
grouping anywhere in the store. All screens are controlled, monitored
and fed by satellite or Internet.
Bilingual:
Sales videos on touch screens give the customer a chance to experience a
full product demonstration and take a guided tour of product benefits
and reasons to buy now. The system works like a video jukebox with
products listed in a menu that when touched, plays back a full product
demo in the language of choice.
Employee Development:
A weekly video system continually educates managers and associates on
product knowledge, sales skills and corporate directives. Employees and
managers make a habit of watching one 10 minute video per week. New
professional development videos are produced and distributed weekly
creating a learning culture. Each session is monitored with short
reviews that follow. Store management and executive management receive
regular reports on employee progress. The system also provides a perfect
venue to distribute internal corporate communications.
Corporate Communications:
The system provides management with a live hookup with every store.
Video teleconferences, town meetings, special announcements and question
and answer sessions are a breeze. Before opening or after closing
employees can hear the corporate, marketing and product news straight
from top management. Store managers and employees can email or call in
questions and comments during live executive briefings.
One Company:
Excelevision is a creative production and marketing service that
develops and supports integrated video communication systems. The
27-year-old company offers comprehensive services that include system
design, technical installation and support, content production and
distribution. The company’s efforts flow with the client’s operations to
provide seamless and cost effective performance.
Merchandising Partner:
Excelevision is a creative production and marketing service that
develops and supports integrated video communication systems. The
27-year-old company offers comprehensive services that include system
design, technical installation and support, content production and
distribution through the parent company StagePost Studios. The company’s
efforts meld into the client’s operations to provide seamless and cost
effective performance.
Grab This Opportunity:
This is the time to continue to move far ahead of all competition and
it’s easy to begin with a pilot program to test the system’s
effectiveness. You have an investment in every customer’s perception of
your store, why not get the most out of it and create brand dependence
at the same time. Don’t leave anything on the table. Start increasing
the average of revenue per visit today.

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